Modern advertising originated with the techniques introduced with tobacco promotion in the 1920s, most significantly with the campaigns of Edward Bernays who was Sigmund Freud‘s nephew. Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea which is communicated through various mass media (newspapers, […]Read More Neuroscience backed advertising.
Some months ago I posted in this blog an abstract with my proposal, which develops around embodied cognition and skateboarding, for this year’s Pushing Boarders event in Sweden… The organizers were looking for academic research in the fields of architecture and sociology related to different aspects of skateboarding, so I thought that a mix of cognitive […]Read More Skateboarding as an Aesthetic Experience.
Andreja Pejić, born Andrej, is a Bosnian-born Australian model. Before coming out as a trans woman in late 2013, Pejić was known as the first completely androgynous supermodel. Today, she is one of the most recognisable transgender models in the world and a living example of gender fluidity. Pejić, who worked at a McDonald’s before […]Read More Towards a self-directed postgender identity.
Not only we need cultural artifacts as a critique of industrialized use of Artificial Intelligence, but also a strict criteria in order to review contemporary art made with Machine Learning techniques… Those that argue against the potential for Computational Creativity believe that “simulating artistic techniques means also simulating human thinking and reasoning” (…) and conclude that “this […]Read More A critique of contemporary AI art.
Different scientific evidences suggest that separate but interconnected parts of our brain assume specific functions in building an internal map of space which helps keep track of one’s position in the world. Spatial memories are formed after an animal gathers and processes sensory information about its surroundings especially by the way of vision and proprioception. […]Read More The map is in our heads… and bodies!
Some time ago I wrote in this blog how almost a decade ago I presented my M.Phil thesis at the Higher Technical School of Architecture of San Sebastian about the relationship between skateboarding in the streets and urban development. At that time little academic literature about this research field could be found, but now thankfully […]Read More The city as a canvas.
Although some people see AI as a simply tool that artists can use to augment and enhance their pieces, some other as me consider algorithms as a partner during the creative process. Artisans may have thought that there was no avenue for machines to take over their ethereal reins since something soulless and emotionless do […]Read More Artificial Intelligence: a revolution in the art world.