Modern advertising originated with the techniques introduced with tobacco promotion in the 1920s, most significantly with the campaigns of Edward Bernays who was Sigmund Freud‘s nephew. Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea which is communicated through various mass media (newspapers, […]Read More Neuroscience backed advertising.
Some months ago I posted in this blog an abstract with my proposal, which develops around embodied cognition and skateboarding, for this year’s Pushing Boarders event in Sweden… The organizers were looking for academic research in the fields of architecture and sociology related to different aspects of skateboarding, so I thought that a mix of cognitive […]Read More Skateboarding as an Aesthetic Experience.
“I believe that, through the act of living, the discovery of oneself is made concurrently with the discovery of the world around us, which can mold us, but which can also be affected by us. A balance must be established between these two worlds—the one inside us and the one outside us”, Henri Cartier-Bresson. For many […]Read More Definitive Instant: in love with photography.
Not only we need cultural artifacts as a critique of industrialized use of Artificial Intelligence, but also a strict criteria in order to review contemporary art made with Machine Learning techniques… Those that argue against the potential for Computational Creativity believe that “simulating artistic techniques means also simulating human thinking and reasoning” (…) and conclude that “this […]Read More A critique of contemporary AI art.
When I was a child I developed a strong love for nature while reading my father’s old biology books from his school period during fascist dictatorship in Spain and after spending countless hours during the weekends in my grandparents country house in the basque mountains. As I grew older and started thinking about a college degree, my […]Read More Art for an ecological revolution!
Computational aesthetics is a subfield of Artificial Intelligence, concerned with the computational assessment of beauty in domains of human creative expression which bridges science and art. As an emerging and new interdisciplinary field, the seed of today’s Computational Aesthetics can be traced as far back as 1928, when American mathematician George David Birkhoff proposed the […]Read More Computational Aesthetics: the beholder needs eyes?
Some time ago I wrote in this blog how almost a decade ago I presented my M.Phil thesis at the Higher Technical School of Architecture of San Sebastian about the relationship between skateboarding in the streets and urban development. At that time little academic literature about this research field could be found, but now thankfully […]Read More The city as a canvas.