Designing human cognitive experiences.

“Natural science is concerned with the necessary, with how things are, whereas design is concerned with the contingent, with how things might be”, Herbert Simmon (1969). The field of User Experience Design (UXD) is a conceptual discipline focused on the interaction between human users, artifacts, and their contextual environments. So the main focus of this […]

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Embodied Cognition through Skateboarding.

The practice of skateboarding helps you  rethink our environment through the opportunites found in urban context, which in consequence helps redefine your life. As philosopher Daniel Dennet writes in his last book “From bacteria to Bach and back” our brains are control centers for dealing with the the affordances (opportunities and risks) of our mobile life. Therefore […]

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Human consciousness is an illusion.

“Human consciousness is unlike all other varieties of animal consciousness in that it is a product in large part of cultural evolution . . . creating thereby a cognitive architecture unlike the ‘bottom-up’ minds of animals. . . . [T]his architecture furnishes each of us with . . . a user-illusion”. As philosopher Daniel Dennett […]

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Embodied Cognition and Lifestyle Sports.

In 2010 I wrote my M.Phil thesis at the Higher Technical School of Architecture of San Sebastian about the relationship between skateboarding in the streets and the effects of this youthful activity in contemporary urban-development. Titled “Live Free or Die Trying: Skateboarding as an Urban Countercultural Tool” (available in spanish here), I tried to show […]

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Neuroscience killed the philosophy star.

Should philosophy today keep trying to answer the questions for which the neurosciences have better explanations? Neurophilosophers believe that to understand the mind we must understand the brain using evidence from neuroscience. Many philosophers and intelectuals strongly disagree with this proposal since it uses science and not introspection as a method to acquire knowledge, and this […]

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